Insights / Events & Announcements
The Revenue Room - this Thursday. Retain. Grow. Expand. The Pipeline You Already Have.
Thursday 9th April | 4pm GMT+1 | Zoom | 60 minutes
The Revenue Room is back this Thursday.
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Session 02: Retain. Grow. Expand. — The Pipeline You Already Have.
Thursday 9th April | 4pm GMT | Zoom | 60 minutes
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If you've already registered, see you there.
If not...
Here's what I keep hearing from every founder CEO I speak to right now:
All the energy is going into new logos. More pipeline. More outbound. More leads.
And meanwhile, most are sitting on a customer base where 50, 60, sometimes 70 percent of their clients only buy one thing from them.
Over half of new revenue in high performing B2B businesses comes from existing customers. Not strangers. People who already trust you, already pay you, already know what you do.
And yet almost nobody has a structured plan to grow what they've already won. No segmentation. No expansion motion. Nobody asking the question.
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That's what we're digging into on Thursday.
A closed-door roundtable with founder CEOs and revenue leaders. No slides. No pitches. No frameworks being sold. A focused, structured conversation with room for everyone to contribute.
We're tackling:
Why most businesses underinvest in existing customer growth
What a structured expansion motion actually looks like in practice
How to identify which customers to go deeper with
What's working right now to cross-sell, upsell and expand
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Last session had 69 people register and the conversation was genuinely brilliant, ICP discipline, close-lost reactivation, GEO, outbound fatigue. Real operators sharing real experience.
This isn't a webinar. Nobody's selling anything from the stage.
But I do make my living helping founder CEOs figure this stuff out, so if anything from the session sparks a question about your own business, I'm always happy to have a private conversation afterwards.
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⚠️ Your seat is NOT confirmed until you register:
Register here → https://luma.com/ogwp1dyz
See you Thursday.
Simon
