Work with me / Retainer + Performance

Retained partnership

Retainer + Performance

Custom per engagement

The same involvement as Retained Partner, across whatever mix of commercial, operational and financial work the business needs, with a performance component layered on top and tied to the outcomes we agree matter most.

Some moments are worth more than a flat fee.

The trigger is specific: a funded growth push, a new product launch, a pricing change, or a post-raise scale-up already in motion. The right result is worth more to both of us than my time.

You want me carrying some of the risk and upside alongside you, rather than billing flat regardless of outcome.

Who it's for

  • A funded growth push, product launch, pricing change or post-raise scale-up already in motion
  • Targets you can measure and agree up front
  • Typically larger accounts or ones with a clear trigger

What's included

Included

  • Everything in Retained Partner
  • A performance component tied to outcomes agreed up front
  • Base level, and what counts as a result, set against your specific targets

Not included

  • Performance-only arrangements, there is always a base fee
  • Open-ended scope with no agreed targets

I don't work on a performance-only basis. If that's what you need, I'll point you to partners who do.

How it works

  1. Free Diagnosis Call

    We check there's a real trigger and a measurable result.

  2. Agree the terms

    Base level, outcomes and what counts as a result, set against your targets.

  3. Work the engagement

    The same involvement as Retained Partner, with both of us exposed to the result.

Proof

£4mrevenue growth
£3mBreitling contract
8-figureexit in 2 years and 2 months

Realtime Agency. More on the Testimonials page

The detail

Fee
Custom, priced per engagement
Structure
A base level plus a performance component
Commitment
Agreed per engagement

Questions

When does a performance component make sense?

When there's a specific trigger: a funded growth push, a new product launch, a pricing change, or a post-raise scale-up already in motion. The base level and what counts as a result are set per engagement against your specific targets.

Do you work performance-only?

No. There is always a base fee. If performance-only is what you need, I'll refer you to partners who work that way.

One honest conversation.

Not sure this is the right level? Book a free Diagnosis Call. I'll tell you what I see, and if I'm not the right person, I'll say so.

Book your free Diagnosis Call

Free. You get a write-up of the call and a bespoke commercial report afterwards.